International tourism back at 97% of pre-pandemic levels in Q1 of 2024: UN report

International tourism rebounded strongly in the first quarter of 2024, reaching 97% of pre-pandemic levels, with over 285 million travellers making foreign trips between January and March, 2024. This marked a 20% increase compared to the same period in 2023, suggesting a near-complete recovery from the impact of the COVID-19 pandemic.

Projections from UN Tourism indicate that 2024 will witness a full recovery in international travel, surpassing 2019 levels by 2%. Recent data from the UN specialised agency for tourism highlights the positive trend.

Secretary-General of UN Tourism, Zurab Pololikashvili, stressed the significance of this recovery for global economies and millions of livelihoods. He highlioghted the importance of implementing sustainable tourism policies and effective destination management to address the sector’s impact on resources and communities.

Regional analysis reveals notable performances in various subregions during Q1 of 2024. North Africa led the international tourism trend with a 23% increase in arrivals compared to pre-pandemic levels, followed by Central America (+15%), the Caribbean, and Western Europe (both +7%). Southern Mediterranean Europe exceeded pre-pandemic levels by 1%, while South America nearly reached 2019 levels. Northern Europe, Subsaharan Africa, and North America all achieved a 95-98% recovery.

Numerous destinations worldwide reported strong Q1 2024 results, including Qatar (+177% vs. Q1 2019), Albania (+121%), Saudi Arabia (+98%), among others.

The robust growth in international tourism is reflected in the UN Tourism Confidence Index, which reached 130 points for January-April, surpassing expectations.

In 2023, international tourism receipts totaled $1.5 trillion, almost at par in nominal terms from pre-pandemic levels. Receipts in Europe, the Middle East, Americas, Africa and Asia-Pacific showed varying degrees of recovery.

Moreover, international tourism is expected to recover completely in 2024, supported by strong demand, enhanced air connectivity, and continued recovery of Asian markets. Positive sentiments are reflected in the UN Tourism Confidence Index for the May-August 2024 period.

However, economic and geopolitical challenges persist, impacting tourism confidence levels. Factors such as inflation, high interest rates, volatile oil prices and geopolitical tensions.