Caribbean tourism officials pleased with sector’s role in economic development

The Caribbean Hotel and Tourism Association (CHTA) Wednesday said the tourism industry remains overwhelmingly positive, with 98 per cent of respondents confident in the sector’s trajectory in 2025.

In its annual Caribbean Tourism Industry Performance & 2025 Outlook Report, the CHTA said businesses anticipate continued revenue growth, driven by strong visitor demand, continued capital expenditures to upgrade properties and destinations and ongoing investments in workforce development and destination marketing.

“The Caribbean tourism industry continues to show incredible resilience and adaptability,” said CHTA Chief Executive Officer, Vanessa Ledesma.

“Even with rising costs and global uncertainties, the region remains one of the world’s top travel destinations, thanks to strategic investments and a strong commitment to growth. Insights from this report will help guide CHTA’s efforts to better support our members, strengthen the industry, and ensure continued success for hospitality and tourism professionals across the Caribbean,” she added.

The CHTA said the United States remained the top source market for the region with strong growth from the United Kingdom, Canada and intra-Caribbean travel.

It said that while the industry showed strong overall performance, one-third of respondents still reported a net loss, largely due to rising operating costs.

The report said that high taxes and inflation continue to put pressure on businesses with 87 per cent reporting rising operating costs and 52 per cent seeing increases that outpaced inflation.
Source: The Jamaican Observer

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