JetBlue launches ‘Dominican Republic Pride that Uplifts’ campaign
JetBlue launches ‘Dominican Republic Pride that Uplifts’ campaign JetBlue has launched a public design selection process for its first livery dedicated exclusively to the Dominican Republic, under the “RD Pride that Uplifts” campaign. The initiative features proposals from three Dominican artists, and users can cast their votes on the project’s official website until February 11th. The winning design will be applied to one of the airline’s Airbus A320s and will be formally unveiled this spring. The artists invited to participate in the competition are Willy Gómez, the collective Los Plebeyos, and Lena Tokens, who incorporated elements of Dominican folklore, music, and nature into their graphic proposals. “As the largest airline serving the Dominican Republic, we are proud to unveil JetBlue’s first-ever livery dedicated to the country, which will showcase the work of a local artist and will be chosen by the community,” said Marty St. George, president of JetBlue. “This initiative pays tribute to the country’s vibrant culture and creative talent, while [...]












